NO.1058 章魚型組織｜中英對照
持續變動時代的生存指南
The Octopus Organization
A Guide to Thriving in a World of Continuous Transformation
原書作者：菲爾．勒布倫（Phil Le-Brun）、雅娜．維爾納（Jana Werner）
★哈佛商學院教授 Amy C. Edmondson 等名人推薦
★亞馬遜網路書店排行榜暢銷書
重點導讀 Main Idea
持續變動時代的生存指南
A Guide to Thriving in a World of Continuous Transformation
聽起來或許有點奇怪，但在當今瞬息萬變的市場，組織若想好好發展和茁壯，最好的方式就是像章魚一樣行動和運作。
As quirky as it may sound, the best way for organizations to operate and to thrive in today's dynamic marketplace is to act and behave like an octopus.
Chapter 1
章魚為何如此厲害！
Why octopuses rock!
在當今瞬息萬變的世界，你那僵化、講求控制的「錫人」組織正在拖你的後腿。若想真正蓬勃發展，你必須變得更像「章魚」
──敏捷，適應力強，並以信任、責任意識和學習為動力。現在是改變思惟和行為的時候了，不僅僅只是啟動另一場轉型。
In today's fast-changing world, your rigid, control-based "Tin Man" organization is holding you back. To truly thrive, you need to become more like an "Octopus" — agile, adaptive, and driven by trust, ownership, and learning. It's time to evolve your mindset and behaviors — not just launch another transformation.
Chapter 2
創造清晰
Create clarity
是時候撥開迷霧、釐清真正的方向了。告別模稜兩可的目標、空洞的術語與零散的優先順序，你將帶領團隊專注於核心要務。透過共同的目標與有意義的關鍵指標，你的團隊將能更快行動、更聰明決策，並創造更大的影響力。
It's time to cut through confusion and create real clarity. By ditching vague goals, jargon, and scattered priorities, you'll focus your team on what truly matters. With shared purpose and meaningful metrics, your people will move faster, decide smarter, and deliver greater impact.
Chapter 3
提升責任意識
Increase ownership
下一個轉變是從控制走向主動承擔。你將學習如何打造一種文化，讓團隊主動出擊、感覺被信任，並帶著清楚的目的行事。透過消除恐懼、瓶頸和過度依賴，你將徹底釋放動力、速度與創新，把被動的員工轉變為積極解決問題、推動實質進展的人。
Next shift from control to ownership. You'll learn how to build a culture where your teams take initiative, feel trusted, and act with purpose. By removing fear, bottlenecks, and over dependence, you unlock motivation, speed, and innovation — turning passive employees into proactive problem-solvers who drive real progress.
Chapter 4
激發好奇心
Ignite curiosity
激發整個組織的好奇心。透過擁抱實驗、犀利提問和坦誠對話，你可以培養一種學習快速、適應更快的文化。你將不再害怕失敗，更貼近顧客，並釋放全新思惟──讓創新成為每個人每天的工作。
Ignite curiosity across your organization. By embracing experimentation, hard questions, and honest conversations, you foster a culture that learns fast and adapts even faster. You'll stop fearing failure, get closer to your customers, and unlock fresh thinking — making innovation everyone's job, every day.
Chapter 5
如何變成章魚
How to become an octopus
別再追求一次到位的轉型，開始每天持續進化。要成為章魚型組織，就要擁抱清晰、責任意識和好奇心，把它們當作每天的日常實踐。這裡沒有終點線，只有永無止境的成長。透過行為與心態的小小轉變，你將打造出能在變局中蓬勃發展的組織。
Stop chasing one-time transformations and start evolving continuously. Becoming an Octopus Organization means embracing clarity, ownership, and curiosity as everyday practices. There's no finish line — just ongoing growth. With small shifts in behavior and mindset, you'll build an organization that thrives in constant change.
延伸閱讀 Extended Reading
市場愈動盪，你必須愈靈活
When Markets Get Volatile, You Need to Get Nimble
穩步向前的時代已經過去，如今取而代之的是無止盡的變動，結果雖然導致過去成功的做法失效，也帶來一連串創造、改變、轉換和逆轉的機會。
The days of steady progress are behind us. What we have now is relentless change—and while that's rendered old playbooks obsolete, it's also opened up endless opportunities to create, pivot, reinvent, and turn things around.
電子書閱讀方式
您所購買的電子書，系統將自動儲存於「我的電子書櫃」，您可透過PC（Windows / Mac）、行動裝置（手機、平板），輕鬆閱讀。
瀏覽器，→並以Chrome開啟我的電子書櫃後，點選『線上閱讀』，即可閱讀您已購買的電子書。建議使用 Chrome、Microsoft Edge有較佳的線上瀏覽效果。
後，依照提示登入「會員中心」→「電子書管理」→「電子書APP通行碼/載具管理」，取得APP通行碼再登入APP，下載您所購買的電子書。完成下載後，點選任一書籍即可開始離線閱讀。 APP 適用版本：iOS 14.2 或以上版本，Android 6.0 以上版本。注意事項：
使用讀冊生活電子書服務即為同意讀冊生活電子書服務條款。
下單後電子書可開啟閱讀的時間請參考：不同的付款方式，何時可開啟及閱讀電子書?
因版權保護，您在TAAZE所購買的電子書/雜誌僅能以TAAZE專屬的閱讀軟體開啟閱讀，無法以其他閱讀器或直接下載檔案。
退換貨說明：電子書、電子雜誌商品，恕不提供10天猶豫期退貨，若您對電子書閱讀有疑慮，建議您可於購買前先行試讀。並於訂購本商品前請務必詳閱電子書商品退換貨原則。
NO.1058 章魚型組織｜中英對照
持續變動時代的生存指南
The Octopus Organization
A Guide to Thriving in a World of Continuous Transformation
原書作者：菲爾．勒布倫（Phil Le-Brun）、雅娜．維爾納（Jana Werner）
★哈佛商學院教授 Amy C. Edmondson 等名人推薦
★亞馬遜網路書店排行榜暢銷書
重點導讀 Main Idea
持續變動時代的生存指南
A Guide to Thriving in a World of Continuous Transformation
聽起來或許有點奇怪，但在當今瞬息萬變的市場，組織若想好好發展和茁壯，最好的方式就是像章魚一樣行動和運作。
As quirky as it may sound, the best way for organizations to operate and to thrive in today's dynamic marketplace is to act and behave like an octopus.
Chapter 1
章魚為何如此厲害！
Why octopuses rock!
在當今瞬息萬變的世界，你那僵化、講求控制的「錫人」組織正在拖你的後腿。若想真正蓬勃發展，你必須變得更像「章魚」
──敏捷，適應力強，並以信任、責任意識和學習為動力。現在是改變思惟和行為的時候了，不僅僅只是啟動另一場轉型。
In today's fast-changing world, your rigid, control-based "Tin Man" organization is holding you back. To truly thrive, you need to become more like an "Octopus" — agile, adaptive, and driven by trust, ownership, and learning. It's time to evolve your mindset and behaviors — not just launch another transformation.
Chapter 2
創造清晰
Create clarity
是時候撥開迷霧、釐清真正的方向了。告別模稜兩可的目標、空洞的術語與零散的優先順序，你將帶領團隊專注於核心要務。透過共同的目標與有意義的關鍵指標，你的團隊將能更快行動、更聰明決策，並創造更大的影響力。
It's time to cut through confusion and create real clarity. By ditching vague goals, jargon, and scattered priorities, you'll focus your team on what truly matters. With shared purpose and meaningful metrics, your people will move faster, decide smarter, and deliver greater impact.
Chapter 3
提升責任意識
Increase ownership
下一個轉變是從控制走向主動承擔。你將學習如何打造一種文化，讓團隊主動出擊、感覺被信任，並帶著清楚的目的行事。透過消除恐懼、瓶頸和過度依賴，你將徹底釋放動力、速度與創新，把被動的員工轉變為積極解決問題、推動實質進展的人。
Next shift from control to ownership. You'll learn how to build a culture where your teams take initiative, feel trusted, and act with purpose. By removing fear, bottlenecks, and over dependence, you unlock motivation, speed, and innovation — turning passive employees into proactive problem-solvers who drive real progress.
Chapter 4
激發好奇心
Ignite curiosity
激發整個組織的好奇心。透過擁抱實驗、犀利提問和坦誠對話，你可以培養一種學習快速、適應更快的文化。你將不再害怕失敗，更貼近顧客，並釋放全新思惟──讓創新成為每個人每天的工作。
Ignite curiosity across your organization. By embracing experimentation, hard questions, and honest conversations, you foster a culture that learns fast and adapts even faster. You'll stop fearing failure, get closer to your customers, and unlock fresh thinking — making innovation everyone's job, every day.
Chapter 5
如何變成章魚
How to become an octopus
別再追求一次到位的轉型，開始每天持續進化。要成為章魚型組織，就要擁抱清晰、責任意識和好奇心，把它們當作每天的日常實踐。這裡沒有終點線，只有永無止境的成長。透過行為與心態的小小轉變，你將打造出能在變局中蓬勃發展的組織。
Stop chasing one-time transformations and start evolving continuously. Becoming an Octopus Organization means embracing clarity, ownership, and curiosity as everyday practices. There's no finish line — just ongoing growth. With small shifts in behavior and mindset, you'll build an organization that thrives in constant change.
延伸閱讀 Extended Reading
市場愈動盪，你必須愈靈活
When Markets Get Volatile, You Need to Get Nimble
穩步向前的時代已經過去，如今取而代之的是無止盡的變動，結果雖然導致過去成功的做法失效，也帶來一連串創造、改變、轉換和逆轉的機會。
The days of steady progress are behind us. What we have now is relentless change—and while that's rendered old playbooks obsolete, it's also opened up endless opportunities to create, pivot, reinvent, and turn things around.
電子書閱讀方式
您所購買的電子書，系統將自動儲存於「我的電子書櫃」，您可透過PC（Windows / Mac）、行動裝置（手機、平板），輕鬆閱讀。
瀏覽器，→並以Chrome開啟我的電子書櫃後，點選『線上閱讀』，即可閱讀您已購買的電子書。建議使用 Chrome、Microsoft Edge有較佳的線上瀏覽效果。後，依照提示登入「會員中心」→「電子書管理」→「電子書APP通行碼/載具管理」，取得APP通行碼再登入APP，下載您所購買的電子書。完成下載後，點選任一書籍即可開始離線閱讀。 APP 適用版本：iOS 14.2 或以上版本，Android 6.0 以上版本。注意事項：
使用讀冊生活電子書服務即為同意讀冊生活電子書服務條款。
下單後電子書可開啟閱讀的時間請參考：不同的付款方式，何時可開啟及閱讀電子書?
因版權保護，您在TAAZE所購買的電子書/雜誌僅能以TAAZE專屬的閱讀軟體開啟閱讀，無法以其他閱讀器或直接下載檔案。
退換貨說明：電子書、電子雜誌商品，恕不提供10天猶豫期退貨，若您對電子書閱讀有疑慮，建議您可於購買前先行試讀。並於訂購本商品前請務必詳閱電子書商品退換貨原則。
※ 二手徵求後，有綁定line通知的讀者，
該二手書結帳減2元。(減2元可累加)
請在手機上開啟Line應用程式，點選搜尋欄位旁的掃描圖示
即可掃描此ORcode
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